Top 10 Best SERP API: Zenserp, Serpproxy, Serpstack, and others Scraping search engine results pages (SERPs) is an effective digital marketing technique. With the scraped data, you can analyze the results of your online marketing campaigns and discover opportunities to improve your strategies.
Manually harvesting the SERPs data is time-consuming, burdensome, and may not produce accurate results. Search engines, like Google, constantly update their algorithms and SERP structure.
Furthermore, search engine results are usually determined by lots of factors, including the user’s location, device, and search history. So, manually checking SERPs data is like using a kayak to cross the Atlantic Ocean–you’ll have to endure troublesome times along the way.
With SERP APIs (application programming interfaces), you can easily and comfortably fetch the SERPs data programmatically and integrate them into your environment. They are what you need to make the most of the search engine results data.
Since there are several SERP APIs out there, it can be difficult to get the best one for your use case. Therefore, to assist you in making the right decision, we sifted through dozens of SERP APIs and only distilled the very best.
Our review was based on the following factors:
- API features: We analyzed the main features that make each API suitable for scraping SERPs data.
- Output format: We assessed the format each of the APIs uses to deliver the scraped data.
- Pricing: We looked at the costs of integrating each of the SERP APIs.
- Ease of use: We examined the ease of incorporating each of the APIs into use cases.
Eventually, we came up with an unbiased list of the top 10 best SERP APIs you can use to scrape search engine results data.
Top 10 Best SERP APIs
TL; DR: Here is a table that summarizes our main findings:
API | Main Features | Output Format | Price | Ease of Use |
Zenserp | Extract Google search results, get varied types of search data, support multiple locations and devices | JSON, HTML & csv | Free and varying paid plans from $29.99 to $1600 per month | Easy |
Serpproxy | same as zenserp | JSON | same as zenserp | Easy |
Serpstack | Extract Google search results, tailor search queries, get varied types of search results | JSON or CSV | Free and varying paid plans from $29.99 to $199.99 per month | Easy |
SerpWow | Get search results for multiple devices and locations, get varied types of search results, support multiple search engines | JSON, CSV, or HTML | Free and varying paid plans from $9 per month | Easy |
SerpAPI | Extract SERP data from any location, get varied types of search results, support multiple search engines | JSON | Free and varying paid plans from $50 to $250 per month | Easy |
DataForSEO | Scrape search data from any location, support multiple search engines, get varied types of search results for multiple devices | JSON or HTML | Free and varying pay-as-you-go plans from $50 | Easy |
GeoRanker | Harvest paid and organic search data for multiple search engines, scrape varied SERP types, support multiple devices and locations | JSON or HTML | Free and varying paid plans from $300 | Easy |
SheerSEO | Get Google and Bing search results, support multiple devices, localize search results | JSON | Free and varying pay-per-use pricing from $49 and monthly plans from $200 per month | Easy |
Let’s now talk about each of the APIs.
Zenserp API
Zenserp is one of the fastest search engine result page APIs that are currently available. It offers endpoints for all available search types (they are listed in the API feature section below) and it does not impose any rate limit (all plans include unlimited concurrency).
API features:
Zenserp provides endpoints for google search types.
- Standard search (+ related featured snippets, knowledge graph etc.)
- Image search
- Image reverse search
- News
- Videos
- Maps
- Shopping Search
- Product Search
Zenserp also provides a batch endpoint for very large quantities of data.
Output format:
JSON, HTML & csv
Pricing:
Zenserp offers a free plan. Paid plans are starting at $29 USD. Zenserp offers a very competitive pricing which provides a very low costs/request ratio.
Ease of use:
Zenserp provides an API Playground which allows to configure and simulate API requests in realtime for all available endpoints. Also, Zenserp has an extensive documentation (including code samples for all common programming languages) and a use case section that documents how to use the API for common use cases.
2. Serpproxy API
Serpproxy, which has been acquired by Zenserp, is a reliable SERP API that lets you extract search engine results accurately, fast, and smoothly.
API features: With the Serpproxy Google Search API, you can scrape Google search results in real-time. It lets you extract the top 100 organic results, alongside other search elements such as rich snippets, ads, maps, and places. Furthermore, the API supports HTTPs encryption, location-based search results, multiple languages, both desktop and mobile devices, and numerous other search parameters to make your results as specific as possible.
Output format: It returns data in JSON format.
Pricing: You can use the API for free, as long as you make less than 50 requests per month. For more heavy usage, you can subscribe to any of its paid plans, which starts from $23.99 per month to $304.99 per month.
Ease of use: There is an interactive API playground for simulating search criteria and testing the functionalities of the API. You can also use its well-explained documentation to assist you in getting started consuming the API within a few minutes.
3. Serpstack API
Serpstack allows you to gather targeted SERP data in real-time and at scale. It extracts data using state-of-the-art web scraping technologies, alongside advanced proxy network and CAPTCHA solving techniques.
API features: With the Serpstack Google Search Results API, you can get accurate data processed in a matter of milliseconds. It is highly customizable. This way, you can tailor your search queries based on a series of parameters, including the type of device, language, or location. The API has a powerful proxy network to allow you to scrape data without worrying about CAPTCHAs or any other bottleneck. You can use it to get a wide range of search results, including image results, video results, news results, and shopping results. It also supports HTTPS encryption.
Output format: It returns data in JSON or CSV format.
Pricing: As long as you make less than 100 requests per month, you can use the API for free. Beyond which, you can go for any of its paid plans, starting from $29.99 per month to $199.99 per month.
Ease of use: There are extensive documentation and code samples in the most popular programming languages to ensure you get started without any hindrances.
4. SerpWow API
SerpWow offers a powerful API for querying real-time SERP results fast and at scale.
API features: The SerpWow SERP Data API allows you to retrieve reliable search results that you can integrate into your application. You can use it to scrape mobile, tablet, or desktop SERP pages for any location in the world. With any combination of search parameters, you can use the API to get the search results you want—for videos, images, ads, answer boxes, and more. With the API, you’ll not need to worry about the complexities of proxy servers, dealing with failed requests, or differing page layouts. It supports multiple search engines, including Google, Yahoo, Bing, Yandex, Baidu, Amazon, eBay, and Naver.
Output format: It returns data in JSON, CSV, or HTML format.
Pricing: You can use the API for making 100 searches for free. Otherwise, you can opt for any of its paid plans, which starts from $9 per month, and get more requests.
Ease of use: There is a live demo environment you can use to get the feel of how the API works. It also has comprehensive documentation, code samples, and other resources to ensure you get up and running within a few minutes.
5. SerpApi
The SerpApi API lets your leverage its robust infrastructure—consisting of powerful CAPTCHA solving technology, full browser cluster, and IPs across the world—to extract SERP data without any difficulties.
API features: With the SerpAPI API, you can get real-time and real results—just like a normal user would get them. It allows you to get search results from any location in the world. Apart from the regular organic results, you can use the API to get other types of search results, such as knowledge graphs, shopping, maps, and direct answer. Each result comes with a lot of structure data, such as rich snippets, addresses, thumbnails, ratings, reviews, and links. It supports a wide range of search engines, including Google, YouTube, Yahoo, Bing, Yandex, and eBay.
Output format: It returns data in JSON format.
Pricing: There is a free trial for using the API. Otherwise, the paid plans start from $50 per month to $250 per month.
Ease of use: There is a playground for testing the features of the API. You can also use its easy-to-follow documentation to implement the API into your environment quickly and flawlessly.
6. DataForSEO SERP API
DataForSEO provides a wide range of SEO APIs for various use cases. With its SERP API, you can retrieve actionable search engine results data hassle-free.
API features: TheDataForSEO SERP API allows you to scrape search data flawlessly. It handles the complexities of dealing with proxies, networks, and creating parsers for variables that change frequently. It has millions of IP addresses, which ensures you scrape data from any location in the world. The API supports all the major search engines, including Google, Yahoo, Yandex, and Bing. Besides the usual organic and paid results, it lets you get other advanced SERP results, such as carousels, maps, news, reviews, images, knowledge graphs, and featured snippets. You can also set to get data either for mobile or desktop searches.
Output format: It returns data in either JSON or raw HTML format.
Pricing: It offers pay-as-you-go pricing options, which ensures you get billed only for what you consume. It also gives free funds for testing the API. The entry-level price starts at $50.
Ease of use: There are detailed client libraries in the popular programming languages, a free sandbox API testing environment, and other resources to ensure you consume the API fast and effortlessly.
7. GeoRanker API
GeoRanker is a software suite that contains a variety of APIs and SEO tools. With its SERP API, you can extract search engine results pages and make the most of the data.
API features: The GeoRanker SERP API allows you to harvest accurate paid and organic search results for all search engines, including Google, YouTube, Yahoo, Baidu, Amazon, and Naver. You can use it to scrape any SERP type—answer box, featured snippet, top story, local pack, maps, and people also ask. With the API, you can perform mobile, tablet, or desktop searches for any location in the world. You can also set to get instant or delayed results for your search term.
Output format: It returns data in either JSON or raw HTML format.
Pricing: GeoRanker offers a free trial plan for testing the API. Then, you can subscribe to any of its paid plans, in which the first tier starts from $300 to $750.
Ease of use: There are detailed language-specific documentation and other useful resources to ensure you get started integrating the API with just a few lines of code.
9. SheerSEO SERP API
SheerSEO offers a suite of SEO software for various purposes. With its SERP API, you can gather search engine results and incorporate the data into your applications.
API features: The SheerSEO SERP API allows you to get Google and Bing search results easily. It supports multiple devices—both desktop and mobile devices. You can use the API to localize search results in more than 40 countries.
Output format: It returns data in JSON format.
Pricing: SheerSEO offers a free trial plan for exploring the API. Beyond which, you can choose any of its two pricing options: pay-per-use or monthly plans. The pay-per-use pricing starts from $49 while the monthly plans start from $200.
Ease of use: You can use the provided live demo environment to test the functionalities of the API. There is also easy to follow documentation to assist you in getting started with the API within a few minutes.
Conclusion
That’s it!
We hope the above list will help you to find the right SERP API to harvest search engine results and supercharge the capabilities of your applications.